Art Center College of Design

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UNDERGRADUATE PROGRAMS

1. Art Center College of Design
2. University of Cincinnati
3. Pratt Institute

GRADUATE PROGRAMS

1. Art Center College of Design
2. Pratt Institute
3. Cranbrook Academy of Art

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Advertising
Environmental Design
Film
Fine Art Media
Graphic Design
Illustration
Photography + Imaging
Product Design
Transportation Design

 


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Graduate Film
Graduate Art
Graduate Industrial Design
Graduate Media Design
Graduate Criticism + Theory

 

 

 

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Resume
State of Intent or graduate proposal
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Advertising

Submit 10 to 12 original advertising concepts that you have developed.
These examples should combine copy and visuals. They may be presented in any form that best communicates the idea; they need not be computer-generated. CD format is not acceptable, but color or black-and-white copies are acceptable in lieu of originals. Sketches, drawings, photographs, illustrations and/or graphic designs may also be included. Sketchbooks or notebooks showing preliminary visual and verbal idea development and process should be included. Emphasis is placed on ideas and problem solving.

Environmental Design

Submit a minimum of three spatially or three-dimensionally oriented projects. These should include drawings and sketches, along with photographs of models or slides that demonstrate an understanding of three-dimensional space, technical skills and design sensibility. Examples of work may include interior design, furniture design, lighting design, set design, and architectural design projects. Limited examples of drafting or technical drawing are acceptable but must be accompanied by three-dimensional representations. The purpose of the portfolio is to determine a candidate's potential for success within the department. Applicants will be considered for their design concepts, as well as basic drawing and model-making skills. A descriptive paragraph explaining the design concept and solution should be included with each project submitted. Quantity is not as important as quality. Color copies of sketches and models are acceptable in lieu of originals.

Film

Submit completed film or video projects of at least three minutes total running time. There is no maximum-length requirement, but lengthy portfolios (30 minutes or more) can cause delays in the application process. Several short films/videos are also acceptable. Films/videos should represent an interpretation of a subject, tell a story or present a point of view, rather than simply record a situation. They should also demonstrate concern for photographic composition, editing and staging. Submitted work may be a documentary, drama, comedy or several 30- to 60-second commercial spots or music videos. Still photographs, prints, and artwork are helpful additions but do not replace the required film work. Mark the cassette clearly on the outside with running time and medium. All work must be submitted in 1/2-inch VHS, 3/4-inch NTSC U-Matic formats, DVD, or CD. PAL and Beta formats, as well as 8mm, 16mm, and 35mm prints, are not acceptable for review.

Fine Art Media

Include a representative selection of your work in any media. In addition to submitting examples of foundation skills that demonstrate particular abilities, it is important to also present personal work that reveals experimentation. Any direction and any medium will be considered, including all forms of drawing, representational and nonobjective painting, sculpture, printmaking, photography, film, video and installation documentation. Conceptual work and artist's statements are also welcome. For larger works, or if the originals are not available, please submit appropriate slides. Applicants seeking to major in Fine Art Media with a Photography + Imaging minor should also submit at least eight black-and-white photographs with contact sheets.

Graphic Design

Include layouts or comprehensives for projects, such as posters, brochures, editorial design, package design, motion graphics, Web design and identity systems. Pieces that exhibit a grasp of an issue, an individual point of view, or a unique approach to a problem are helpful. Evidence of an understanding of and passion for typography is a must. Samples of logotypes, lettering, life drawing, and general color and design assignments should be included. A combination of finished pieces and sketches is desirable. If submitted work has been produced, attach an explanation of the role played in the creation of the work (overall design, production only, etc.). Color copies are acceptable in lieu of originals. Motion work should be submitted as storyboards as well as on CD (Quicktime files that are optimized at 200 MB or less and Mac-compatible).

Illustration

Submit life and figure drawings from live models. Other observational drawings from life are also important. Include imaginative drawings and design concepts in color and black and white. Include pieces that convey a story or concept. Emphasis is placed on observational drawing skills as well as personal expression and conceptual development. Sketchbooks can be a helpful addition.

Photography + Imaging

Submit a minimum of 25 black-and-white and/or color or digital prints. Any combination of these is acceptable but submitting only black and white prints is discouraged. The prints should be at least 5" x 7" and no larger than 16" x 20" and should include related contact sheets. The works should reflect a connection between idea and technique and display strengths in implementing your original vision. Variety of subject matter and concept exploration is encouraged. Presentation skills are important: Photographs should be mounted, matted on boards or placed in clear pages in a binder or portfolio case.

Product Design

Submit sketches and finished drawings of three or more original product designs (consumer products such as coffeemakers, toasters or personal stereos; furniture; lighting; or medical and computer equipment). Emphasis should be on the function of the product, as well as the aesthetics and originality of the design. At least one project should show a thorough researching and exploration of a product from beginning through intermediate sketches to a final finished rendering of the product. Inclusion of three-dimensional models is optional. Of primary importance are exploratory sketches that show a variety of solutions and ideas for each product presented. Sketchbooks should be included. Color copies are acceptable in lieu of original drawings, but work should not be submitted on CD. Be sure to date each piece of your work.

Transportation Design

Submit drawings and sketches of original design concepts for transportation products such as automobiles, trucks, buses, trains and motorcycles. Inclusion of designs for non-vehicular products is encouraged, particularly with evidence of problem solving. Technical-drawing skills must be displayed. Inclusion of informal sketches (loose or in notebook form) that show idea development is highly recommended. Color copies are acceptable in lieu of originals, but work should not be submitted on CD. Be sure to date each piece of your work.

 

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Broadcast Cinema

Submit a minimum of three minutes of original film work in 1/2-inch or 3/4-inch formats, DVD or CD. See additional requirements listed in the undergraduate portfolio requirements section.

Art

The MFA program in art is open to candidates working in any medium. Applications may take the form of slides, video, DVD or CD in Mac-compatible format. Candidates working with film, video, performance, or sound should send complete examples of each piece. Do not send original work or documentation that cannot be projected.

Industrial Design

Submit a portfolio demonstrating multidisciplinary interests in design, with particular emphasis on product or environmental design. In addition to technical competence deriving from a previous degree in a design or design-related discipline, evidence of diverse previous experience in design (architecture, set design, animation, etc.) will be given special attention in the application process. Portfolio submission must include rough development documentation, as well as finished work. Students should be aware that the graduate program is intended for research, for acquiring a deep understanding of design at all levels, and for self-development.

Media Design

The design portfolio is the cornerstone of the application submission materials. It should be a professionally presented and edited body of work that demonstrates the applicant's expertise in the creation of sophisticated media forms.

Submit work that demonstrates strong conceptual thinking and effective design. Include advanced-level graphic design work that indicates a strong background in form, typography, and image composition. Interactive work should demonstrate similar visual control, as well as strong information architecture, integration of multiple media, dynamic presentation, and productive interaction. Experimental animation or video will also be considered. Slides are not acceptable. Written descriptions accompanying projects are helpful. Applicants are encouraged to include personal work as well s work produced in commercial or academic contexts.

Formats may include print, CD-ROM, DVD, or VHS video. For digital submission, both Macintosh and PC should be supported. Web URLs are also acceptable, but the entire site should be submitted on CD-ROM as a precaution. A printed list of portfolio items is required. Clearly state your contribution to any work submitted, and do not submit work in which your participation was in a production capacity only.

 

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